Bikeathon is an effort initiated by iNext (now Dainik Jagran INEXT) — the leading daily of India, a classy product from Jagran Prakashan Limited — to promote biking for good health.
Organised every year across all Dainik Jagran INEXT cities, it is an interesting mix of a bicycle rally and a cross-country mini marathon, rightly called Bikeathon. Its main motto is to promote health and fitness consciousness amongst the masses through environment-friendly activity.
Cycling enthusiasts throng the city with their bicycles and participate with alacrity in this popular annual fixture. Besides the rally, the event features inspiring musical and dance performances from celebs at the venue — with surprise celebrity appearances. Bikeathon is for those young at heart, reflecting the philosophy: Youthful attitude is the next big thing!