Bikeathon is an effort initiated by inext (now Dainik Jagran INEXT) –the leading daily of India, a classy product from Jagran Prakashan Limited to promote biking for good health, Bikeathon is organized every year in all Dainik Jagran INEXT cities. This is an interesting mix of a bicycle rally and a cross country mini marathon of sorts, rightly called as Bikeathon.
Bikeathon is not all about biking. Its main motto is to promote health and fitness consciousness amongst the masses through the environment friendly activity. The cycling enthusiasts throng the city with their bicycles and participate with alacrity in the popular annual fixture.